What is a verbal reprimand considered?

A verbal reprimand is identified as a form of positive punishment because it involves the addition of an unpleasant stimulus—vocal disapproval or criticism—to discourage a behavior. In the context of animal behavior, positive punishment is intended to decrease the likelihood of an unwanted behavior occurring again by introducing an adverse consequence when the behavior is displayed.

In training, positive punishment may be employed to modify behaviors, but it is important to note that this method can have mixed results, especially in a veterinary setting. While it might suppress certain undesirable behaviors, it could also increase fear or anxiety in animals, which is contrary to the principles of Fear Free practices designed to create a calm and safe environment for pets.

Understanding this concept highlights the importance of utilizing training methods that promote positive experiences for the animal, rather than relying on verbal reprimands that may not foster a trusting relationship.